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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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05179_Field_OMJE T6.txt
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1996-04-10
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popular culture, and also within what we can think
of as the media in the sense of the public
intellectuals. These are people who make it their
business to comment on the events of the day and
try to add them up and make sense of them.
McLuhan lost that early kind of celebrity because
as with anything that is a celebrity, it comes and it
goes. I mean, you rarely have a case where
somebody is really on and really in the public eye
and they stay that way for a long time. So then
you started to have articles like, “Whatever
happened to Marshall McLuhan? Where did this guy
go?”